UNIVERSITY OF CALIFORNIA

ACADEMIC PLANNING COUNCIL

 

Bulletin #54

 

 

 


December 14, 2001

 

 

 


1.   UC Merced Academic Planning

 

Executive Vice Chancellor David Ashley and Peter Berck, Chair of the Senate Task Force for UC Merced, informed the Academic Planning Council about the status of academic planning for the Merced campus.  The campus is focused simultaneously on serving the population of the 12-county region of the San Joaquin Valley—an area growing at twice the rate of the California population, but with a lower level of educational attainment—and creating an internationally distinguished research university.  The academic programs will similarly combine a focus on the unique characteristics of the region with a broader focus on the global context.

 

The campus will create core disciplines, but will be organized to promote interdisciplinary research and curriculum.  In addition to fostering individual faculty research, the faculty planners emphasized the need to start with strong research programs involving groups of faculty; the campus will open with two.  The Sierra Nevada Research Institute is the most developed.  It will focus on the inter-related ecosystems of the mountains and the valley, with air quality, environmental sciences, and land usage as anticipated, early major research topics.  The World Cultures Institute will focus on the “migration of peoples,” studying the considerable diversity of the region from the perspectives of the humanities, arts and social sciences.  A third potential area of research for the campus will be public policy. 

 

The campus will open with three academic divisions—Engineering, Natural Sciences, and Social Sciences, Humanities and Arts (SSHA)—but will delay the creation of departments until the size and complexity of the campus justify them.  Decisions have not yet been made about any professional programs, but a management school is likely to be the first.  In order to develop early strengths from which to build, each division will start with two undergraduate programs: computing and communications, and energy/environmental resources engineering in Engineering; biological sciences and physical sciences in Natural Sciences; social sciences and world cultures studies in SSHA.

 

With these major disciplinary areas established, the campus is able to recruit its first 15 senior faculty, a process that will be accomplished with the assistance of faculty from throughout the University.  By opening day in 2004 it is expected that there will 60 faculty and 17 lecturers for the 600 freshmen, 300 transfers and 100 graduate students.  Faculty recruitments are being handled through the Task Force, with assistance from other UC faculty.  Cohort groups of faculty are being considered.   A Dean of Engineering has already been hired, and the other two deans will be selected early in 2002.

 

The planning recommendations for undergraduate education are to create small, interactive teaching groups for the lower division.  There will be a college system, but it will be different from those used by San Diego or Santa Cruz.  Lower division students in Natural Sciences and Engineering will have a common curriculum, with a biology requirement for all students in both divisions.

 

In addition to the traditional, residential freshman experience, the campus is opening with three off-campus Centers, located in Bakersfield, Modesto and Fresno.  These Centers will provide lower-division students who choose to live at home an academic experience, taught by UC faculty, that is integrated into the academic and social life of the Merced campus.  In addition, beginning fall 2002, there will be a concurrent enrollment program in which students are admitted to UCM, but take their lower division courses through one of four community colleges.

 

The campus has attracted a lot of attention and support.  For example, there are already 13 endowed chairs, and interest from potential faculty is promising.  Two major academic planning challenges facing the campus are to create a stronger “university-going” culture than currently exists, and to educate the community about what a research university is.

 

In addition to describing the academic planning, Executive Vice Chancellor Ashley also described physical plans for the campus, including the first three buildings, and efforts to create a student-life experience that will be attractive to students.

 

Members of the APC congratulated the presenters on the progress made by the Merced campus. Some of the recommendations made by members included making sure the research focus was not limited to the region, and developing a collaborative and synergistic relationship with the community colleges in the region. 

 

2.  UCTV

 

UCTV Director Lynn Burnstan joined the APC to describe progress made in the first two years of the UCTV contract.  The University transmits its own programs, 24 hours a day, 7 days a week, through a public interest channel on EchoStar’s DISH network, a Direct Broadcast Satellite network with 6.5 million subscribers nationwide.  In addition to satellite subscribers, UCTV is available to many cable viewers.  UCTV has a budget that supports broadcast operations, equipment, maintenance and overall management.  However, the station does not have a production budget; campuses and the UC managed national labs produce and provide their own programs.

 

UC controls both the content and scheduling of the programs that are aired.  Core programming generally follows the unmediated CSPAN model, in which the researcher or other presenter speak in depth on a subject.  UCTV has been used to broadcast live conferences of interest to the public, such as the recent Summit on Innovation in San Diego and the SAT Conference at Santa Barbara.  Using funds provided by various sources, including NSF and other agencies, faculty are using UCTV to present their research, which helps them meet the public information requirements of their grants.  Students also provide programming, such as production of a weekly “magazine” of local news and events by students in UCLA’s School of Theater, Film and Television and programming from the Berkeley School of Journalism.

 

Director Burnstan described plans for expanding the public access to UCTV’s programs. Securing increased cable carriage is a major goal of 2002. This will be accomplished through partnerships with existing education and government channels.  In the future, as television becomes increasingly digital, there will be more opportunities for UC to show its own channel on the local cable system. Increased local exposure will provide an incentive for campuses to expand the programs they offer.  In addition, there will be more use of the web.  Currently programs can be watched as a live video stream on http://www.uctv.tv; in addition, over 200 archived programs can be downloaded.  There are plans for programs targeted to specific audiences, such as teachers or rural health practitioners, that can be combined with supporting website materials. 

 

EchoStar does not make available information about the number of viewers.  However, e-mail and other communication to UCTV indicates that viewers enjoy the programs they watch, and frequently seek more information about subjects or presenters, specifically in health related areas.

 

APC members offered suggestions for programs and for encouraging more campus participation.  For example, a program on the application process, in English and Spanish, could be useful, particularly if archived and available for future downloading.  There was discussion of UCTV’s use for universitywide meetings.  Funding has to be acquired for producing programs of a universitywide nature, since there is no individual campus sponsorship or production.  Members encouraged efforts to advise faculty of the potential grant funding for making their research more widely known to the public through UCTV.

 

3.   Professional School Planning

 

The APC reviewed a draft set of criteria for the planning of professional schools, following up on discussion at the previous APC meeting http://www.ucop.edu/planning/apcfiles/apc53.html.  Discussion centered around whether UC needs planning criteria that are specific to professional schools or that would apply to academic planning in general.  It was argued that in any academic planning there are competing values and priorities, with the desire to develop individual campuses fully in order to provide access and contribute to research on the one hand, and to be “one university”—efficient and non-duplicative—on the other.

 

There was discussion about ways that professional schools are different from other new programs:  they require significant numbers of new faculty, they are usually established as stand-alone units, i.e., as schools, the finances are different, they have a public constituency, and it is not expected that each campus would have every school.   It was noted that the criteria presented for planning of new professional schools would probably apply to any new academic enterprise of significant size.

 

A revised draft will be made available for discussion by administrative and Senate committees concerned with academic planning.